Chevron Left
返回到 Fundamentals of Social Media Advertising

学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

4.8
2,579 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

热门审阅

KA

Nov 11, 2020

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

MN

Aug 1, 2022

G​reat course. I learned a lot and I appreciate how detailed it was. I am glad we had an opportunity to write our own creative brief and that it's not only theoretical but practical also.

筛选依据:

576 - Fundamentals of Social Media Advertising 的 600 个评论(共 691 个)

创建者 Talha H

May 27, 2022

Good

创建者 Mariel E

Nov 16, 2021

Good

创建者 Danika C P

Jul 2, 2021

bien

创建者 Luis F C F

Jun 5, 2021

good

创建者 Emmanual J

Dec 18, 2020

Good

创建者 AHMAD H

Dec 16, 2020

رائع

创建者 Nishith R R

Oct 20, 2020

Good

创建者 Hamza H K

Jun 8, 2023

ngn

创建者 Digital F Y F

Mar 3, 2022

onn

创建者 Omar S

Feb 6, 2023

زز

创建者 MD A R

Nov 13, 2022

NI

创建者 Salma S M A

Jul 27, 2022

.

创建者 Rafeef A A

Dec 4, 2025

.

创建者 eid e

Jul 21, 2023

.

创建者 ADITYA V

Mar 30, 2023

a

创建者 Mohammed A

Jan 24, 2023

创建者 Erickson

Mar 5, 2022

i

创建者 Huy V C

Feb 21, 2022

.

创建者 Dinesh V

Oct 25, 2021

创建者 Arlena C

Aug 18, 2021

创建者 zeyad h

Jun 22, 2021

创建者 Marina R M

Jun 10, 2021

i

创建者 Samantha R

May 4, 2021

.

创建者 Betzaida F O

Mar 28, 2022

I enjoyed, learned and advance my skills with this course. I would change the structure because the last assignment was taught in the early modules loosing momentun. I had to refresh my recopy my notes to be able to accomplish the last assignment.

创建者 Marie A A

Feb 15, 2021

Learning about the creative brief was good but I think this course was a bit beginner level for me. I wish there will be more hands on projects or actual case study that will teach us how to adjust the ad settings for each campaign.