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学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

4.8
2,579 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

热门审阅

KA

Nov 11, 2020

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

MN

Aug 1, 2022

G​reat course. I learned a lot and I appreciate how detailed it was. I am glad we had an opportunity to write our own creative brief and that it's not only theoretical but practical also.

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601 - Fundamentals of Social Media Advertising 的 625 个评论(共 691 个)

创建者 Mohamad E A K

Mar 15, 2021

I loved the course, it is easy to understand and to apply, no rocket science. This course alone is not enough, you definitely need to watch some youtube videos to fill the missing parts like designing your post in an artistic way

创建者 Shweta J

Dec 30, 2023

Good course though but the instructor is not as good as you provide in first two courses as its clear he is reading from the tally prompt and speaking. teaching was not that appealing and understanding.

创建者 Braxton K

Dec 26, 2022

Need print outs in resources of the info covered in the videos! (Not its captioning but like, when they put a hart up in the video, would be great if we could download those via the resources tab!)

创建者 Deleted A

Nov 26, 2022

This time was hard for me to understand what the proffesor said. He had a voice that sometimes goes high and the, very low. But the contents were excelent!

创建者 Nyambura K

Sep 25, 2023

Great explanation of the basics and dope resource library. Might need an update however due to SocMed platform changes. All in all, still valuable.

创建者 Veselina M

Jan 8, 2023

It was very useful but it would be better with more information to be included. Also all of the Meta courses need to be updated!

创建者 Sovan M

Aug 25, 2021

It is very good and very easy to understand, I have benefited a lot form this course. so thank you COURSERA and FACEBOOK.

创建者 David E M P

Aug 19, 2021

Nice course, but the sound wasn't the best, probably because of the voice of the instructor, could have been better

创建者 Dharmik K

Dec 25, 2021

This Course Gives A Very Brief Knowledge About Social media Advertising i really liked this Course

创建者 Carlos F A V

Jul 21, 2021

Although the course is awesome and well-thought, it may need some updates in terms of content.

创建者 Carolyñea L

May 23, 2022

very informative and with in the ample time alotted. made it simple enough to aleast follow

创建者 Jordan C

Nov 28, 2022

I enjoyed the course but I hope the next in this program will be a bit more in-depth.

创建者 Md. M I

Nov 1, 2020

It was good. As a social media manager, it was refreshing to revise all those things

创建者 Lucas D A R

Jun 30, 2025

Se aprendió, solo necesita la traducción de audio al español para mejor comprensión

创建者 Muhammad I

May 15, 2022

Kindly look over there at create creative brief its too tough to understand

创建者 Sophia G

Aug 4, 2022

It was slighly more complex than the previous courses. Thank you!

创建者 DIEGO E V D L P

Aug 18, 2021

great, practical course, the first one thouth remains my favorite

创建者 Shelley G

Apr 2, 2024

l loved everything about this course and l highly recommend it

创建者 Supavitra B (

Nov 14, 2022

Simple & short. Too focused on Meta but thoroughly enjoyed!

创建者 SUMIT K

Sep 5, 2024

its very effective course for digital marketing specialist

创建者 Rafaela B

Aug 24, 2021

Very informative, teacher is very good. Learned a lot.

创建者 Maha E

Jun 17, 2022

pls add an topic on tools to analysis on competitors

创建者 Mujtaba H

May 9, 2022

I really love this course is make me proffesional

创建者 Maha H

Sep 18, 2021

I love it and it is really benificial for me.

创建者 MUHAMMAD A A

Nov 14, 2025

its a good course for basic and only theory