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学生对 University of Illinois Urbana-Champaign 提供的 Digital Marketing Analytics in Theory 的评价和反馈

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4,809 个评分

课程概述

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Theory is the first in a two-part series of complementary courses and focuses on the background information and frameworks analysts need to be successful in today's digital business world. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AS

Jan 22, 2020

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.

VB

Apr 16, 2018

Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.

筛选依据：

501 - Digital Marketing Analytics in Theory 的 525 个评论（共 1,165 个）

创建者 Pedro L M B

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Oct 18, 2017

awesome! Exactly what I was looking for

创建者 Qianyi H

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May 15, 2017

Great course with professional insight!

创建者 Amritanshu S

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Apr 24, 2017

Great insight about Marketing Analytics

创建者 Puneet G

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Nov 30, 2016

Imparted great conceptual understanding

创建者 Chidi N

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Oct 9, 2020

Insightful and relevant course content

创建者 Tahir M

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May 21, 2019

a nice platform to enhance your skills

创建者 mrinal470

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Nov 24, 2016

Good platform to start about analytics

创建者 Kathryn B

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Sep 27, 2016

Thank you for the useful knowledge. :)

创建者 Rajni D

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Jul 22, 2020

Well organised and informative course

创建者 Syed M H

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Jan 11, 2020

Perfectly designed and well explained

创建者 Stefanie P

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Jan 8, 2019

Great intro into marketing analytics.

创建者 Juan C S C

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Jul 16, 2018

Excellent course, I really recommend.

创建者 Desislava M

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Jul 4, 2017

Great course! I enjoyed it very much!

创建者 Shiref a m

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Jun 13, 2017

really like and i admire the material

创建者 Prashanth R

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Sep 6, 2015

Excellent intro on Digital marketing!

创建者 Taiga K

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May 6, 2020

That was fun and easy to understand.

创建者 Monjur E

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Aug 21, 2017

Very well structured and informative

创建者 Sharmistha G

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Jun 26, 2017

Brilliant articulation and examples.

创建者 Rogério A

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Mar 15, 2021

Excelent content and very explained

创建者 Enrique E M

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Aug 21, 2020

Buen contenido, claro y pertinente.

创建者 Rajeev A

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Jul 27, 2018

good insights! CDJ is the key thing

创建者 Roel L

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May 14, 2018

Good overview of the tools at hand.

创建者 Sasi K S

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Nov 29, 2016

Very well structured and delivered!

创建者 Viral D

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Sep 20, 2016

Really great content and learnings.

创建者 Karthik R

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Nov 1, 2023

good platform to learn the courses