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学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

4.8
2,559 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

热门审阅

KA

Nov 11, 2020

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

MN

Aug 1, 2022

G​reat course. I learned a lot and I appreciate how detailed it was. I am glad we had an opportunity to write our own creative brief and that it's not only theoretical but practical also.

筛选依据:

301 - Fundamentals of Social Media Advertising 的 325 个评论(共 677 个)

创建者 Zsuzsa P

Aug 20, 2022

It was hard but i learned a lot!

创建者 Sarfraz N

Jun 9, 2023

It was great learning Experience

创建者 JUDE I

Feb 17, 2023

Great and a wealth of experience

创建者 Diego G N

Jan 25, 2023

Muy buen curso. muy recomendable

创建者 RAVI P

Jan 19, 2023

Thanks for creating this Course.

创建者 Arjun R

Jan 12, 2023

way better than the introduction

创建者 Amandeep S

Jul 22, 2022

Must for every Digital Marketer!

创建者 Nirshanthi a C B

Dec 29, 2020

Love the course and the lecturer

创建者 Devendra j

Aug 6, 2025

Great content and easy to learn

创建者 Ramadan M

Oct 25, 2024

Very good and insightful course

创建者 Brendavine O

Nov 23, 2022

great knowledge and work so far

创建者 MUHAMMAD H

Apr 13, 2022

Great course full of knowledge

创建者 jun

Sep 5, 2021

had a great learning experience

创建者 Malek F

Aug 28, 2021

great, I recommend this course.

创建者 Jacinta O

Apr 1, 2021

Great tutors! Highly recommend.

创建者 Zulkifli B M

Nov 4, 2020

Perfect start for new learners.

创建者 Glory p

Sep 12, 2024

Very educational and Practical

创建者 Tayo O

Sep 22, 2023

It’s a good course on Coursera

创建者 Adebola O

Feb 25, 2023

Very insightful and practical.

创建者 Oscar G V G

Aug 20, 2021

Curso genial y muy actualizado

创建者 Mary W

Mar 30, 2021

Good class. Good information.

创建者 Imesh C F

Mar 31, 2024

nice and well detailed course

创建者 Aqeel K

Jul 6, 2023

Coursera courses are amazing.

创建者 Sarath P

Dec 6, 2021

Happy to Complete this course

创建者 James B

Dec 21, 2020

Loved this course. Well done.