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返回到 Fundamentals of Social Media Advertising

学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

4.8
2,559 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

热门审阅

RR

Feb 27, 2021

A lot of information but important and well organized. Find the Coursera website poorly organized. The Forums and Discussions are ridiculous as many posts and requests are month's old.

MN

Aug 1, 2022

G​reat course. I learned a lot and I appreciate how detailed it was. I am glad we had an opportunity to write our own creative brief and that it's not only theoretical but practical also.

筛选依据:

201 - Fundamentals of Social Media Advertising 的 225 个评论(共 676 个)

创建者 Md A R A

Jun 12, 2023

Excellent experience. Learned a lot of things. Thank you Udemy

创建者 Diego U C

May 5, 2022

Excelete intoducción a los anuncios de plataformas de display.

创建者 Christopher M

Nov 12, 2020

I hope these course will lead to an opportunity with Facebook.

创建者 Syed A

May 14, 2023

Perfect practical

experience

you will get. Highly

recommended

创建者 Ashef A A

Mar 10, 2023

Great course The way the instrutors teach basics is GOD level

创建者 Ahsan M

Aug 7, 2022

amazing course

learnt new tips and ways.recommended to everone

创建者 Vaishnavi G

Apr 22, 2021

Yes it is good course for increased the knowledge. thank you.

创建者 Abdallh A

Jul 13, 2024

اشكركم على هذا المجهود العظيم، لقد تطورت مهاراتي بشكل ملحوظ.

创建者 Faraz W

Mar 27, 2023

Highly Recommended Course!

All fundamentals cover in details

创建者 Omar M

Dec 26, 2022

This course has taught me the fundamental of social media Ad

创建者 Alexandr J

May 30, 2022

greate experience , this course has explaind a lot of things

创建者 Tran N T T ( H

Aug 13, 2024

Why I was completed this cour but no yet had certificate ?

创建者 Daniel A

Oct 23, 2022

well thought with practical examples. it's a game changer.

创建者 ahmed m

Aug 18, 2021

brilliant instructor and excellent material , thanks a lot.

创建者 FRANCISCO A G V

Jul 21, 2021

A very interesting course with a lot of useful information.

创建者 Latifat S

Aug 7, 2024

This was very insightful and easy to understand and digest

创建者 flavio m

Aug 10, 2022

il CORSO E' STATO DAVVERO OTTIMO ED HO IMPARATO MOLTE COSE

创建者 Khalid A

May 18, 2023

A very great courses! I highly recommend it for everyone!

创建者 Alice G V

Dec 22, 2020

Very helpful course to understand how social media works.

创建者 Deleted A

Nov 21, 2022

Nice fundamentals about Advertising on Meta Technologies

创建者 Karolina M

May 29, 2024

Well designed course with many important topics covered

创建者 Manuel I G

May 24, 2022

I learned a lot! Lessons are very practical. Thank you!

创建者 Muhammed M

Mar 21, 2022

Really greaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaat

创建者 Yeni N M

Mar 17, 2021

Me gustaría que fuera un poco más lenta la explicación.

创建者 Noha M E

Jan 8, 2023

So informative, Thanks to Daniel he explains it well..