学生对 University of Pennsylvania 提供的 Introduction to Marketing 的评价和反馈
课程概述
热门审阅
MA
Mar 21, 2016
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!Mike
AK
Dec 5, 2015
I am really enjoying this course and the lessons are easy to follow. The instructor gives great examples to sum up each lesson and her explanations really hone in on what marketing actually entails.
2226 - Introduction to Marketing 的 2250 个评论(共 2,534 个)
创建者 Bilge K O
•Nov 30, 2023
Even though some of the videos were very long, they taught me a lot about marketing and marketing strategies. Thank you for everything.
创建者 Rahul G
•Dec 24, 2019
This course was really useful to understand the Marketing concepts. The faculty explained the concepts in a very understandable manner.
创建者 Bianca W
•Mar 2, 2018
A little bit too much focus on e-commerce and B2C but other than that very informative and well structured. I learned a lot. Thank you!
创建者 Manoj K T
•Apr 25, 2020
Gave different view about marketing.Instead just theory,they showed it with numbers and models to improve the ultimate number "profit"
创建者 Kathryn S
•Jan 9, 2022
Excellent branding courses. I felt Module 3 should have been broken up in two separate modules, with Pricing being a separate module.
创建者 Adrian V R
•May 21, 2020
I really enjoyed the course. I feel like I have a much better understanding of the basic concepts of marketing and building brand aw
创建者 Noe C D
•Nov 1, 2023
Great course! However, I am not able to see my name on the Diploma. Is this normal? Please contact me at: [email protected]
创建者 kris G
•Apr 4, 2020
Gives basic view on Marketing. Just to start learn more deeply on pricing or customer behaviour . Digital marketing barley touched.
创建者 William L
•Dec 24, 2018
Principals are solid, It aided me in evaluating my companies approach to marketing and the proper roll it should play going forward.
创建者 Kelly D
•Apr 29, 2017
Great teachers and very interactive. I like having the spot questions in between each section as it kept me from getting distracted.
创建者 B. Y
•May 6, 2020
The quiz in 3rd week have some questions that the material in that week does not fully answer. Other than that the course is great!
创建者 Muhammad S
•Jan 11, 2019
Good class easy and good professor best place to know about introduction to marketing. Thanks Coursera and Warton Business School
创建者 Le H T
•Dec 15, 2015
This course helps me know more basic concept about Marketing. It gives me a chance to dig deeper in Marketing field.
Many thanks :)
创建者 Vyom G
•May 4, 2020
The course delivery and content is quite lucid and easy to understand. One suggestion is to add cases from outside of the US.
创建者 Arman A
•Apr 18, 2016
Great introduction. Excellent presentations with great speakers. I appreciated the different angles provided by the different
创建者 Thiago M S Q
•Mar 23, 2021
Course can gives you a greate notion of basic and medium for marketing. Geat presentation of the course too, by the profs.
创建者 Gaiane Y
•Mar 25, 2020
The lectures are interesting, but the materials should be updated, newer company and research examples should be involved.
创建者 AFNAN U R
•Jul 9, 2025
it was a great experience i learned a lot how to build strategy for product and customer centric organizational approach.
创建者 Dani C
•Mar 14, 2018
Quizzes were too easy compared to final exam. Reading material could be more, the videos have little information/theory.
创建者 Yahya Z
•Feb 4, 2017
Provides a comprehensive introduction to marketing fundamentals, with a reflection on the modern markets implementation.
创建者 Matthew P B
•Jun 12, 2020
Good course with useful things to learn. Couple glitches with the info regarding the 5Cs and a couple quiz questions.
创建者 Ahmed
•Mar 26, 2017
it's a good introduction to marketing world with easy language and tremendous description in recent marketing science
创建者 Nichola C
•Apr 16, 2016
Good course for understanding the basics of marketing and pique interest in the complex creature that is the customer.
创建者 Swathy E
•Jan 2, 2016
Completely enjoyed the course. This changed the way i look at a commercial in my daily life. Thanks to the professors.
创建者 Ravishu A
•Jan 9, 2016
A good starting point to build up the fundamental basics needed for further detailed study in the field of marketing.