学生对 University of Pennsylvania 提供的 Introduction to Marketing 的评价和反馈
课程概述
热门审阅
MA
Mar 21, 2016
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!Mike
AK
Dec 5, 2015
I am really enjoying this course and the lessons are easy to follow. The instructor gives great examples to sum up each lesson and her explanations really hone in on what marketing actually entails.
2251 - Introduction to Marketing 的 2275 个评论（共 2,534 个）
创建者 Aleksei C
•Apr 21, 2025
In some places course have missing information: e.g. 5C's of marketing wasn't explained but it appears in the course
创建者 Lovepreet S
•Jun 22, 2021
Great course! Gives the student a good idea of what marketing is all about. The format is also effective and clear.
创建者 Thomas C H
•Sep 3, 2019
Very good introduction to the topic for someone who only understood marketing from the perspective of the consumer.
创建者 Nimalan D
•Apr 26, 2019
Course content is really good and very practical.
Wish there is a downloadable PDF material of the lecture contents.
创建者 Agustin R L R
•Nov 22, 2018
Great instructors, clear information and explanations, some of the related youtube videos are a bit outdated tough.
创建者 Ramnath S
•Nov 21, 2019
could use more examples of the concepts; maybe as example problems to work through. Similar to the exam questions.
创建者 Signý B
•Oct 25, 2018
Some of the material... is really really old. but I do like a lot of the explanation and the videos are well done.
创建者 Faiz A
•Dec 28, 2016
Great course overall.
Could do with some more examples/content from the Professional Services / Consulting sector.
创建者 John M
•Feb 15, 2021
Would like some more in depth examples and Week 5 felt like it was a last minute addition. Overall very pleased.
创建者 Brandon M
•Jul 8, 2017
Informative course, but I would have liked more quizzes or something else to break up all of the video lectures.
创建者 Marian M
•Jun 5, 2017
I liked the mix of professors and the multiple choice questions mixed into the video to check for understanding.
创建者 Rahul N
•May 24, 2016
Really great course.... shows insight into what goes into the marketing of everyday products around the world
创建者 Anthony Y
•May 18, 2016
Solid course. Clear, concise, informative with the right amount of interactivity. Very high quality lectures.
创建者 Yevhen S
•Apr 25, 2020
In general, the course is very good. However, it would be nice to split the third topic into several weeks.
创建者 Orhan O M
•Aug 11, 2019
Final exam questions were a bit hard because some relevant information have not been given in the lectures.
创建者 yosanon
•Mar 25, 2018
I totally learned something new, lots of things I have never been heard of before are taught. Thanks a lot.
创建者 Juhi T
•Jun 8, 2020
For a newbie. It was a great start. Will keep upgrading and learning more marketing and digital marketing.
创建者 Bassem A F
•Dec 2, 2019
Very useful course for someone who want to start marketing or business specialization or want to study MBA
创建者 Carolina S
•Aug 10, 2016
Excellent introduction to Marketing with many real-world examples students can relate the theory back to.
创建者 Neha M
•Jun 6, 2020
Liked all the content, just week 3 was quite heavy, could have been more descriptive and less text heavy
创建者 Alana C
•Feb 21, 2018
Really good introductory primer. There was a lot of info and wish there was a slides/notes pdf included.
创建者 ANIKET M
•Sep 9, 2022
Exceptional teaching style, this course gave me an immence amount of knowledge in the marketing field
创建者 Leo R
•Jun 21, 2016
Great course. The content is well organised that students can easily follow through at their own pace.
创建者 Chirag S
•Apr 11, 2021
Course is good. Would have liked some more content and slides which would improve knowledge retention
创建者 Ujval
•Jun 26, 2018
Good course to start off, latest content based on what is changing in the industry can be introduced.