学生对 IE Business School 提供的 Market Research and Consumer Behavior 的评价和反馈
课程概述
热门审阅
S
Apr 9, 2020
Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.
DV
Oct 18, 2018
This is a very complete course, with a lot of interesting concepts. People without formal studies on marketing who want to have overall, strong and relevant understanding should start right here!
701 - Market Research and Consumer Behavior 的 725 个评论（共 1,047 个）
创建者 Rifdah A
•Apr 5, 2023
Theories are very rich, but it would be better if it has more example on it. Thank you Professor.
创建者 Rishabh G
•Apr 7, 2020
The course is great and filled with live examples but could have a little more extensive content.
创建者 Sarah S B
•Jul 1, 2018
The course was insightful - I would add more real life examples especially in the weeks 3 and 4.
创建者 Christopher K
•Mar 9, 2019
Overall good course, they could work on presenting the information in a more organized fashion.
创建者 Rachit G
•Apr 22, 2020
I really like the course. But it would be great if there is mention of a textbook for the same
创建者 Deleted A
•Aug 19, 2019
More focus on theory and somewhat lack practical perspective, but overall it is a good course.
创建者 Niko H
•Sep 14, 2021
Really good course overall, especially for beginners to understand basics of market research.
创建者 Jill M
•Apr 30, 2020
This course provides a good overview of market research goals, processes, and methodologies
创建者 MD. A I
•Apr 27, 2021
Overall a pleasant learning experience. Please proofread the transcripts and subtitles.
创建者 Anil K P
•Aug 8, 2020
very concise and mentioned only those topics which are relevant to the market research.
创建者 Samuel N
•May 6, 2022
This course will help me with my current proffession, I am very proud to have taken it
创建者 Ivan L D K
•Mar 27, 2017
Subtitles of some videos are not well done. I think we need more documentation in pdf
创建者 Trịnh A K
•Dec 13, 2023
The accent of the teacher is quite difficult to understand but thats not a big deal.
创建者 Sagar K S
•May 4, 2020
It's such a knowledgeable course to every one.. It's really helpful to me.
Thank you
创建者 Rana A
•Apr 17, 2020
nice course. you will learn a lot regarding market research and how to make surveys
创建者 Jaya B H
•Jun 26, 2021
great speker and matery, my suggestion is to include the speaker real experiences.
创建者 Himnish S
•Aug 21, 2017
This course was very helpful and I would recommend this course to others as well .
创建者 Mohit R
•Oct 17, 2023
The Content was upto date and the efforts made by the instructor were commendable
创建者 Sri W
•Feb 1, 2021
very clear for a non-researcher to learn about questionnaire, data, sampling, etc
创建者 Ruth M C
•Sep 20, 2020
Everything's great but I hope you can also take time to proofread your content...
创建者 Katarzyna
•Aug 23, 2018
The week 4 was really not clearly explained. I had to do my own research online.
创建者 Khumo Y M
•Aug 17, 2017
Gives a good over-arching introduction to consumer behavior and market research.
创建者 Enrico C
•Feb 6, 2020
I think I needed longer classes, but apart from this I am happy with the course
创建者 18UCMB160
•Jul 21, 2020
More Graphical examples could be used rather than instructor always speaking.
创建者 Javier
•Dec 2, 2020
Course really nice with a lot of information, about this interesting topic.